Kimberley Aboriginal Medical Services Council – Nuff of the Puff



Other regional locations:




Source(s) of funding

Department of Health and Aging

Target group(s)

  • Aboriginal and Torres Strait Islanders
  • Youths (aged 13-18)
  • Parents

Goals and objectives

This program aims to decrease smoking prevalence in the Kimberley region by increasing awareness about the harm of smoking and the effects of second hand smoke, improving community access to smoking cessation support services and encouraging a Healthy Lifestyle. These goals will be achieved by:

  • Increasing the number of smoke-free homes and cars
  • Increasing signage and smoke-free areas
  • Supporting Aboriginal Medical Services with their quit smoking services to patients
  • Increasing awareness utilising social marketing and social media
  • Identifying patient smoking history and behaviour and providing advice on quitting
  • Supporting and conducting activities to encourage a Healthy Lifestyle


Nuff of the Puff is comprehensive in its approach and employs a range of strategies to ensure a wide project reach. These strategies can be categorised as:

  • Evidence based practice – developing, implementing, and evaluating approaches based on local, regional, national and international best evidence
  • Cultural security and cultural safety – ensuring approaches respect and reflect cultural differences and do not compromise the legitimate cultural rights, values and expectations of Aboriginal people
  • Social Marketing – using a social marketing approach to change individual and community behaviour
  • Policy – developing, implementing and evaluating policy on:
  • no smoking in the workplace including work grounds, uniforms and cars
  • increasing access to healthy food and lifestyle in organisational and community settings
  • Home and Family approach – developing, implementing and evaluating strategies and initiatives to reduce exposure of families to second hand smoke in the home and workplace and to encourage the adoption of healthy lifestyles
  • Care Continuum – building capacity of the health workforce in tackling smoking and healthy lifestyle approaches
  • Utilise available resources to encourage and support smoking cessation including the use of Nuff of the Puff’ merchandise, posters and educational activities.


Aboriginal Medical Services (AMS) of the Kimberley are direct partners with the program, as they employ both Tobacco Action Workers and Healthy Lifestyle Workers. The services included under the AMS comprise of Ord Valley Aboriginal Medical Services, Broome Aboriginal Medical Services, Derby Aboriginal Medical Services and Yuri Yungi Medical Services.

Other organisations supporting Nuff of the Puff projects and activities include Shire of Wyndham East Kimberley, Shire of Halls Creek, Goolarri Media, Save the Children, Kununurra District High School, Halls Creek District High School, and Clontarf Foundation, Broome Youth Drop Inn Centre, Headspace Kimberley, Broome Hospital, Marnja Jarndu Women’s Refuge, Kimberley Aged Care Services, regional and remote schools.

Key contact details

Andrew Schultz
East Kimberley Tackling Smoking and Healthy Lifestyle Coordinator
08 9168 1288

Website: www.nuffofthepuff.com.au

Kimberley Aboriginal Medical Services Council
Phone: 08 9194 3200
Fax: 08 9192 2500
Address: Corner of Anne and Dora Street, BROOME WA 6725
Postal: P.O. Box 1377, BROOME WA 6725

Website: www.kamsc.org.au